PLBY$1.91
$1.94
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AI PLBY Summary
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Powered by LiveAIOverall Analysis
HoldPlayboy, Inc. exhibits mixed signals. While its brand presence and licensing potential offer thematic appeal, current financial performance shows significant losses and negative profitability. Technical indicators suggest short-term volatility. A cautious approach is warranted, with potential for recovery dependent on future strategic execution and market conditions.
Thematic
Playboy's brand has enduring global recognition across lifestyle, apparel, and sexual wellness. The company is actively diversifying revenue streams through licensing, direct-to-consumer products, and digital content. However, the effectiveness of recent strategic shifts and new brand extensions (like spirits) remains to be fully proven in terms of sustained profitability and market share.
Fundamental
Playboy, Inc. is currently unprofitable with significant net losses and negative earnings per share. Revenue has declined year-over-year, and the company operates with a negative equity position, indicating financial distress. While cash reserves exist, free cash flow is negative, and debt levels are substantial relative to current assets.
Technical
The stock price has experienced significant volatility, with a strong 1-year performance but recent declines. Technical indicators show mixed signals, with some moving averages suggesting a bullish trend and others indicating resistance. Momentum indicators are neutral to bearish, suggesting potential for sideways movement or a further decline.
| Factor | Score |
|---|---|
| Brand Recognition & Lifestyle Appeal | 90 |
| Diversification of Revenue Streams | 75 |
| Digital Transformation & Content | 60 |
| Market Penetration & Growth | 50 |
| Partnerships & Collaborations | 70 |
| Factor | Score |
|---|---|
| Valuation | 50 |
| Profitability | 5 |
| Growth | 10 |
| Balance Sheet Health | 5 |
| Cash Flow | 10 |
| Debt Level | 5 |
| Factor | Score |
|---|---|
| Trend Analysis | 40 |
| Momentum | 55 |
| Volume Confirmation | 50 |
| Support & Resistance | 55 |
| Short-term Trend | 45 |
AI Investing Checklist
Powered by LiveAIBullish Points (9)
Strong Short-Term Performance
The stock has shown a significant 1M performance of 12.65% and a YTD performance of 28.08%, indicating positive momentum in the recent past.
Exceptional Long-Term Growth
The 1Y performance of 121.04% demonstrates substantial long-term value creation for shareholders.
Bearish Points (10)
Consistent Earnings Misses
The company has consistently missed earnings per share (EPS) estimates across multiple quarters (e.g., Q2 2025 estimate -0.10 vs. reported -0.06, Q1 2025 estimate -0.11 vs. reported -0.15), indicating challenges in meeting profit expectations.
Negative Net Income and Margins
Reported negative net income (e.g., -$79.40 million in 2024) and significantly negative net margins (e.g., -68.4% in 2024), signaling persistent unprofitability.
Calendar
August 2025
7
Next Earnings Date
H: $-0.02
A: $-0.02
L: $-0.02
H: 29.00M
A: 26.76M
L: 24.70M
Profile
Playboy, Inc. operates as a pleasure and leisure company in the United States, Australia, China, the United Kingdom, and internationally. The company operates through three segments: Licensing, Direct-to-Consumer, and Digital Subscriptions and Content. It offers sexual wellness products, such as lingerie, bedroom accessories, intimacy products, and other adult products; apparel and accessories products; visual media and entertainment; and beauty and grooming products, such as skincare, haircare, bath and body, grooming, cosmetics, and fragrance, as well as sells spirits under the Rare Hare brand and ready-to-drink cocktails under the Play Hard brand. The company also owns and operates digital commerce retail platforms, such as playboy.com under license agreements; Honey Birdette retail stores; and collaborates with nightlife, hospitality, digital casino, and online gaming industries. In addition, it licenses Playboy name, Rabbit Head Design, and other trademarks and related properties; and programming content to cable television operators and direct-to-home satellite television operators. Further, the company business covers the subscription sale of playboyplus.com and playboy.tv, which are online content platforms. It offers its products under its flagship brand Playboy. The company was formerly known as PLBY Group, Inc. and changed its name to Playboy, Inc. in June 2025. Playboy, Inc. is headquartered in Los Angeles, California.
Seasonals
Price Target
2.40 USD
The 39 analysts offering 1 year price forecasts for PLBY have a max estimate of 3.00 and a min estimate of 1.20.
Debt Level and Coverage
Financial Position Analysis
Ownership
Capital Structure
Valuation - Summary
Valuation - Ratios
Revenue to Profit Conversion
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Income Statement
Cash Flow
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